Article category: New gTLDs

3 ways the right TLD will propel your small business’s success

by Daniel - 22.12.2016

Small businesses must work harder to stand out among the Internet giants, to announce to customers their unique ability to provide simpler and more personalised alternatives. The right domain name, one which speaks to a small business's relevance and specialisation, is one way to establish the strong presence it needs to thrive.

Le Rendez-Vous – UEFA EURO 2016… good luck guys!

by Meg - 10.06.2016

EURO 2016 has kicked off and the level of excitement in our office is reaching fever pitch. Here’s a topical (ish) post. How many domains can be used to illustrate The Beautiful Game? I’m not gonna lie, it’s full of blatant hard sell and dodgy puns – hey, it’s my job…

The new gTLDs – any true success stories or just numbers?

by Meg - 30.05.2016

The new gTLDs began launching in 2013. A steady trickle continues, with some still in contention whilst applicants battle for ownership. A second launch is planned, the year 2020 being the latest target. So, did the new gTLDs take over the world? Should .COM feel threatened? Is Elvis still King?

Small but powerful - the new domains with real authority!

by Meg - 07.01.2016

Will they challenge .COM? Not in volume, but in effect, yes. Not because they’re more descriptive, memorable, or cheaper (generally, they’re not). But with strict registration requirements and continued monitoring, these new domains are safe. Only apply if you can comply...

To succeed, stand out from the crowd & be counted!

by Meg - 14.12.2015

There’re countless businesses out there, and thousands of new ones starting up each year. You might be the best, but if you don't stand out from the crowd, how will users know? To succeed, your business must be unique, memorable and visible. Here’s what to do…

Domain extensions? Google spoke, everyone heard... even my mum!

by Meg - 26.11.2015

The domain industry continues to promote the new domain extensions. Highly descriptive, increased choice, and countless blog posts on how to choose, what’s to come, and why they’re great – register now! Yet still, awareness is low... until Google registered abc.xyz. Did you hear the buzz?

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