Grow Your Business

How to write a business plan step by step

by Amélie

You have a solid business idea and you think you’re ready to take it to the market? Great, but don’t forget to first prepare your business plan. Learning how to write a proper business plan takes time…and knowledge. Read this!

How to build a sales funnel to grow your business

by Amélie

What is a sales funnel, also known as a marketing funnel, conversion funnel, or purchase funnel and how can you build one to grow your business? We tell you all about the four main stages of the funnel.

How to find a business niche?

by Amélie

How many of us have an entrepreneurial spirit but lack THE brilliant idea to launch a successful business? Finding a good business niche isn’t easy, but once you have one, it’s a good way of affirming your brand’s positioning.

8 training needs your company should invest in

by Amélie

Your employees are frustrated with the lack of training opportunities. At least that’s what statistics say, with nearly 59% of employees claim they had no workplace training and that most of their skills were self-taught (Lorman).

If you don’t already have a training programme in place, now is the time to act.

Video Marketing Guide for Beginners

by Guest

Video marketing has become more and more popular in recent years. Whether it's social media, websites or webinars, a variety of channels rely on video content to attract customers. This is our video marketing guide for beginners.

5 post-Covid management tips for small business owners

by Guest

For small businesses of all stripes, the events of the past year have underscored the importance of crisis management. As Covid-19 has caused unprecedented challenges for all industries, it is crucial that small businesses are able to build back better. With that in mind, here are some essential post-Covid management tips.