AdultBlock: ICM’s new service to protect your brand online

As a brand owner, protecting your intellectual property online is your number one priority, especially when you know the damage cybersquatting or phishing can cause to your brand. With the new AdultBlock services, you can now block specific terms from being registered with .PORN, .ADULT and .SEX as well as .XXX.

by EuroDNS - 25.09.2019

How does it work?

Trademark holders with a Signed Mark Data (SMD) file from the Trademark Clearing House (TMCH) and .XXX Sunrise B holders are eligible to block their labels/registered terms.

The AdultBlock service allows brand owners to block the registered terms with all 4 TLDs .XXX, .ADULT, .SEX, and .PORN.

The AdultBlock+ also enables you to block all look alike variations that appear similar to the trademark or registered terms. AdultBlock+ covers over 20 languages and scripts including Chinese (Simplified & Traditional), French, German, Italian, Korean, Portuguese, Russian.

All available domains including premiums and IDN characters are covered by the service.

What are the key benefits?

  • Protect: Shield your brand from reputation damage, cybersquatting, phishing and malicious code.
  • Safeguard: Your brands' intellectual property for up to 10 years.
  • Cost Effective: For a fraction of the cost of registering the names with no extra fees regardless of the number of variants.
  • Cost saving: Costs saved on potential URS/UDPR, take downs and customer enquiries.

In other words,...years of peace of mind for a nominal one off fee!

Which service is best for you?




Block the label across all four TLDs

Yes Yes

Premium domain name blocking

Yes Yes

Block names when they become available

Yes Yes

Variant label coverage in SMD file and Sunrise B



Unicode variant blocking including homoglyphs & IDNs



Labels covered



Price for 10 years


€3600 until 31.12.19 (Regular price €8200)

For more information, consult the ICM’s website

To place an order and discuss options, please contact our Sales Department at +352 263 725 250 or

Photo by MILKOVÍ on Unsplash


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