Author: Guest

7 Blog design tips: a guide for beginners

by Guest - 06.08.2020

If you want to attract more visitors, create a great first impression, and increase engagement, then you must ensure your blog visually stands out. This involves fine-tuning its visual appeal, navigation, and usability. In this article, we’ve put together 7 effective design tips to help you create a well-designed blog.

How to Use Social Proof to Increase Awareness and Drive Conversions

by Guest - 26.06.2020

“250 positive reviews? The product must be good.”

Have you noticed how quick we are to trust a product or service that’s been recommended by other people? That’s social proof for you -- a psychological phenomenon wherein people take decisions on the basis of other people’s actions. Let’s take a look at six types of social proof you can use to build awareness and drive conversions.

How to maximize your email marketing ROI in 2020

by Guest - 14.04.2020

Businesses need to make money and do their best to increase their return on investment (ROI). ROIs are simple: it’s the amount of money that your business earned for every dollar that it spent.

5 ways to protect your small business from cyber attacks

by Guest - 24.06.2019

Small business websites are an easy target for hackers as most are weak on cyber attack defence. To help keep your business safe from some of the most common cyber threats targeting small business websites, digital solutions expert DDI Development is here with solutions you can't afford to ignore.

How encrypted malware helps attackers evade SSL detection

by Guest - 27.05.2019

The secure sockets layer (SSL) protocol, designed to keep websites more secure, is being used by cybercriminals to conceal and launch encrypted malware attacks. Here's how encrypted malware evades SSL detection - and what you can do to ensure your business's users don't fall victim.

Small business cybersecurity: how to improve mobile security

by Guest - 25.03.2019

There's an inherent risk of cyberattack anytime a smartphone or tablet connects to the open internet. Internal resources can be accessed if a device is hijacked or infiltrated. Small businesses beware! These are the biggest cybersecurity risks, and mobile security essentials, your small business must be aware of.

Top digital marketing trends every small business should know

by Guest - 18.03.2019

Digital marketing trends change quickly. Every year brings new strategies and user preferences that small business owners must be aware of to stay competitive. Luckily, SerpWatch is sharing with us new findings to help our small business customers level up their digital marketing efforts. No more guesswork - first try bullseye!

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