E-commerce is a massive industry that is only getting bigger. More people buy the things they need online than ever before, which has created massive competition in the small e-commerce business world. Small businesses need to know how to market themselves properly if they want to survive. This blog offers marketing tips for them.

The requirements for businesses to incorporate environmental practices and to report these initiatives are growing. For your existing and future customers, as well as investors, companies that are clearly showing how they are 'going green' is becoming more and more important to stay ahead of your competition moving forward.

This article looks at six lead nurturing strategies for eCommerce businesses. These strategies are email and content marketing, multichannel lead nurturing, leads follow-up and scoring, and sales and marketing alignment. Through these strategies, eCommerce businesses can better guide leads in their buying journey and convert them.

In this post you’ll find a summary of 10 data visualisation plugins to use with WordPress, their key features and how they can make your data more accessible.

It’s always a good idea to make your skillset more useful to employers. Developing skills that will help you contribute to website construction and enhancement can offer serious career benefits. You could do an awful lot worse than to add WordPress toolbox. We’ll see exactly what developing WordPress skills can look like, before assessing the impact they can have on your career prospects.

The terms user experience and customer experience have been around for a while. We often hear them used interchangeably, but they actually have different definitions. While user experience is a design-focused term, customer experience has a broader meaning. That’s why we’ve put together this guide to the key differences.