At some point, practically every business asks the same question: ‘How can I spend my digital marketing budget effectively?’ Answering this question correctly is key to a thriving business. Pour too much into one marketing element, and you’ll starve other, equally important, aspects. If your budget is spread too thin, your marketing strategies won’t have the impact you want.

But how can you find that sweet spot between too much and too little? Well, don’t worry, today we’re here to help make the most of your ecommerce marketing budget.

Have you ever missed renewing a domain name? What happens to domains that are not renewed? Could an expired domain affect your business? These questions are more important than they might seem at first glance. Join us as we discuss expired domains and what they could mean for your online presence.

Who can access your personal details when you register a domain name? Are you aware that a tool called WHOIS makes this information publicly available? How exactly does it work? Let’s dive into how domain privacy, often referred to as WHOIS privacy, is transforming domain registration and protecting individuals like you from unnecessary exposure online.

Are you starting a tech company or coming up with new tech ideas? Choosing the right domain name is a big deal - it needs to be sharp, memorable, and make a statement. Then why not choose a domain that attracts visitors as excited about technology as you are?

Ever wonder how you can make your online store even better? The answer might be simpler than you think: it's all about understanding your customers. By collecting customer data, you can learn exactly what your shoppers like and need. Here are some simple steps to start collecting and using customer data.

Have you ever noticed how websites with endings like .us, .uk, or .ca feel more local and trustworthy? Websites with country code top-level domains (ccTLDs) are actually 1.5 times more likely to be trusted by local users. But what are ccTLDs? Why do they matter? How do they impact local branding? Let’s find out!