Content localisation: a guide to conquering new markets

by Amélie - 13.08.2020

87% of people (CSA Research, 2014) claim that they won’t buy from a website if they don’t understand its content. That’s one of the reasons why, as an international brand, you have to adapt your marketing strategy to your local markets. Keep on reading to find out why your business needs localisation to conquer new markets.

7 Blog design tips: a guide for beginners

by Guest - 06.08.2020

If you want to attract more visitors, create a great first impression, and increase engagement, then you must ensure your blog visually stands out. This involves fine-tuning its visual appeal, navigation, and usability. In this article, we’ve put together 7 effective design tips to help you create a well-designed blog.

7 copywriting tips to boost traffic and conversions

by Amélie - 30.07.2020

According to statistics from Microsoft research, the average attention span of Internet users in 2018 had dropped to 8 seconds, as opposed to 12 seconds in 2000. Check out our 7 tips on writing the most engaging and attention-catching content for your readers and boost your traffic and conversions.

13 popular domain extensions for tech businesses

by Amélie - 20.07.2020

Are you the owner of a tech business and hesitating over which domain extension is the most relevant for your website and for your brand? Look no further with our list of 10 amazing top-level domain extensions (TLDs) for tech companies.

Do SSL certificates affect search rankings?

by Amélie - 13.07.2020

Your connection is not private? Oops…Someone might be trying to steal your information! As we announced our new partnership with global certificate authority provider Sectigo, we thought now might be a good time to refresh your memory on SSL. Discover which SSL certificate options are available for your brand and improve your Google SEO rankings. Farewell HTTP, hello HTTPS!

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