Online Marketing - Social Media

Social media alternatives to Facebook, Instagram & Pinterest

by Amélie

The latest research by Statista shows that there are 3.78 billion social media users worldwide in 2021. While this number is ever-increasing, more and more users are becoming wary of the way that giants such as Facebook or Instagram handle personal data or monetise their platform, and are looking for other solutions. We’re sharing our selection of social media platforms, great alternatives to Facebook, Instagram and Pinterest.

5 social media trends to guide your strategy in 2021

by Tonia

In the fascinating world of social media, trends are ever-changing. This means that businesses not only need to constantly stay up-to-date but also have to alter their strategies when necessary. Given their importance and complexity, we have shortlisted and selected the 5 most important social trends to expect in 2021 and beyond that you need to include in your online strategy.

8 social media tips for small businesses to stay competitive in 2022

by Amélie

Your competitors and customers are everywhere on social media. And that sounds about right, since social media are one of the most effective way to communicate with your audience and increase your brand awareness, traffic and conversion rate. Check out our 8 social media tips for small businesses and start investing in your marketing strategy.

Website or Facebook: which is better investment for SMEs?

by Daniel

Time to "unlike" Facebook? With changes to its algorithm, not to mention the Cambridge Analytica scandal, many SMEs are wondering if investing in Facebook is the best use of resources. Especially when registries (like us) offer affordable alternatives to help SMEs create a website that lets them control their own online presence.

Social media is for selfies & cats, not serious stuff like work!

by Meg

Selfie! Look at what my pussy cat’s doing! My dinner! @!%*@!!*#!!! Is that it for social media, hugely powerful platforms just used to make whoopee? There’s more, much more. Social media allows you to talk with your customers, promote your products, build relationships, and humanise your brand. Your competitors are, why aren’t you?